GrowthBooks Blog

B2B growth insights, GTM frameworks, AI workflows, and strategy breakdowns — informed by the Apollo Advisors growth system.

Strategy

8 min read

How Vision → Velocity → Scale Transforms B2B Growth

Turning complexity into clarity using systems thinking.

Most B2B companies struggle with growth because they lack a systematic approach. Vision → Velocity → Scale provides a framework for turning scattered tactics into strategic momentum. Learn how to move from chaotic execution to structured growth systems.

AI / Product

10 min read

AI-Structured Growth: Behind the GrowthBooks Workflow Engine

How GPT modules, step logic, and structured flows create repeatable strategy.

GrowthBooks AI isn't just another GPT wrapper — it's a structured workflow engine that transforms qualitative inputs into actionable strategy. Discover how the 11-step architecture, status tracking, and localStorage MVP enable systematic growth planning.

GTM

6 min read

Why Most ICPs Fail — And How GrowthBooks Fixes It

Data-driven segmentation + 5-Fit firmographics.

Too many ICPs are vague, aspirational, and useless. GrowthBooks uses the 5-Fit model (Problem, Product, Money, Timing, Culture) to create precise, actionable customer profiles. Learn how to move from 'everyone in SaaS' to targeting customers who actually convert.